The “Volynskiy Sweets” candy factory has been in existence for over 20 years.
The company’s production is located in the picturesque suburb of Lutsk. The factory began its history back in 1998, producing popular oriental sweets – kozynaks and halva. The company’s products have repeatedly become laureates of regional and all-Ukrainian competitions, thanks to their high quality and taste.
Over the years, the company’s assortment expanded and improved – whole lines of candies appeared with various additives from dried fruits: prunes, dried apricots, dates, figs, melons, peaches, pears, pineapples. And in 2014, the company launched the production of handmade caramel and unique gift products made from it.
Our previous cooperation (brand design for the line of gift packaging of TM “Tsukorka” sweets and rebranding of TM Lubart) was very successful, which affected the sale of products. Therefore, the company once again turned to GBS Brand Solutions to develop a new package for its line of premium gift candies TM “Sugarka”.
For this line of candies, we decided to choose a very refined and stylish design that would reflect the delicate taste and unique fillings of the candies.
In the design, we used restrained colors, gold embossing and author’s watercolor drawings of flowers.
The collection turned out to be very elegant, gentle, airy and romantic. Such packaging will definitely stand out on the counter and will look good against the background of competitors.
