TM Zhmenka brand development

Completed works:

• Marketing consulting and analysis of competitors' marketing activities. Desk Research
• Marketing research of the target audience (focus groups)
• Creating a grocery brand. Identity Logo. Design for grocery brand
• Grocery packaging design. Design of grocery product line
• Creating a creative concept for an advertising campaign. Communication strategy
• Creation of a non-standard BTL concept
• Creation of scripts and radio commercials
• Website for a grocery manufacturer